
At a glance
- Client
- FabuLingua
- Sector
- Education software
- Lane
- Dealflow, provider mandate
- Period
- 48 days
- Outcome
- Five new clients
The client
FabuLingua teaches languages to children through storytelling and interactive learning.
The brief
Reach schools, language centres and parents directly, instead of relying on slow and costly advertising.
Our approach
Define the buyers
Schools, language learning centres and parents looking for engaging learning tools.
Approach one to one
Every approach was written for its reader, in a short sequence designed to start a real conversation.
Qualify and follow through
Interested prospects were qualified and followed up until they became clients.
The outcome
Five new clients in 48 days.
This engagement was run in partnership with myoProcess (opens in a new tab). It describes a past engagement and is not a forecast of future results.